DTQ-101 — Questionnaire Design

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About Course

A practical course in designing reliable, ethical and analysis-ready questionnaires for public programmes, schools, research and organisational decision-making. Learners develop a complete instrument, pilot it and submit evidence through the DatalytIQs Analytics Lab.

Build practical capability in questionnaire design course

This DatalytIQs Academy course provides a structured learning pathway around questionnaire design course. The curriculum below shows the learning areas and activities currently included in the course.

What you will explore

  • Explore Questionnaire purpose and decision use.
  • Explore Constructs, variables and measurement.
  • Explore Question wording and response design.
  • Explore Questionnaire flow and validation.
  • Explore Ethics, piloting and revision.
  • Explore Professional evidence checkpoint.

Course curriculum

The current Tutor LMS curriculum contains the following learning areas and activities.

Questionnaire purpose and decision use

  • Turn a management question into clear information needs
  • Define respondents, decisions and intended users
  • Quiz: DTQ-101 Theory Quiz: Questionnaire Design

Constructs, variables and measurement

  • Operationalise constructs into measurable variables
  • Choose suitable nominal, ordinal, interval and ratio response formats

Question wording and response design

  • Write neutral, unambiguous and inclusive questions
  • Design answer options, scales and open-ended prompts

Questionnaire flow and validation

  • Use routing, skip logic and required fields appropriately
  • Build validation rules that prevent avoidable data errors

Ethics, piloting and revision

  • Apply informed consent, confidentiality and data-minimisation principles
  • Pilot, analyse feedback and revise the instrument

Professional evidence checkpoint

  • Submit a decision-ready questionnaire, codebook and pilot-revision note to the Analytics Lab

Learning with DatalytIQs

DatalytIQs Academy connects structured learning with applied analysis, evidence-based thinking and professional practice. Use the course curriculum and learning activities as your primary pathway through this course.

Continue with the course

Review the curriculum and the enrolment information provided on this page, then use the existing Tutor LMS enrolment controls when you are ready to begin.

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Course Content

Questionnaire purpose and decision use

  • Turn a management question into clear information needs
  • Define respondents, decisions and intended users
  • DTQ-101 Theory Quiz: Questionnaire Design

Constructs, variables and measurement

Question wording and response design

Questionnaire flow and validation

Ethics, piloting and revision

Professional evidence checkpoint

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